packaging, print ads, website design, logo design, marketing
The QR code is an effective promotion that will increase spontaneous purchase. The customer will receive a retail discount/incentive that will bring awareness to Martin Mills fine products. QR code reader is the next big thing in Advertising that can deliver any message effectively through a scrambled code. The consumer will use their cell phone (iphone, Black Berry and others that are compatible with app friendly QR readers) to scan the QR code and display a spontaneous discount and or winnings of Martin Mills apparel. The consumer is already in the retail channel, this is an effective way to get the consumer to spend more.
The use of POS and support materials are an integral part of promoting this Martin Mills in store incentive. Posters with QR codes,
T-shirts with Little Friends, Profishent and Special Moments (QR Code within images) are
all scannable for the incentives.
Scratch N Win tickets can also be offered on any purchase of any Martin Mills products.
